Very insightful article! It’s so fascinating to see how consumer behaviours and expectations change at this tumultuous time for the consumers’ digital experience.
I wish I could use an AI on Amazon. Amazon's search engine has always sucked. It's hard to believe that the company is so incompetent that they can't write or contract with Google for a decent search engine, so therefore, my conclusion is that their search engine sucks by design.
When you look closely, you'll often find that Amazon, in any category for individual products, basically sells the same 5-10 products just sold by different vendors with names like Xdefghlosten53!
The doubled share of 403s and the 42% who will not let AI buy are different refusals, and they fail in different places. A merchant block stops the request before checkout. Someone who uses AI in the middle of the journey and buys later has already left the session where the recommendation was made, so neither the store nor the assistant has a record of which suggestion they acted on. That gap matters more for a return dispute than a budget cap does, because the Similarweb pattern says the purchase decision often happens in a different session.
Very insightful article! It’s so fascinating to see how consumer behaviours and expectations change at this tumultuous time for the consumers’ digital experience.
I wish I could use an AI on Amazon. Amazon's search engine has always sucked. It's hard to believe that the company is so incompetent that they can't write or contract with Google for a decent search engine, so therefore, my conclusion is that their search engine sucks by design.
When you look closely, you'll often find that Amazon, in any category for individual products, basically sells the same 5-10 products just sold by different vendors with names like Xdefghlosten53!
The doubled share of 403s and the 42% who will not let AI buy are different refusals, and they fail in different places. A merchant block stops the request before checkout. Someone who uses AI in the middle of the journey and buys later has already left the session where the recommendation was made, so neither the store nor the assistant has a record of which suggestion they acted on. That gap matters more for a return dispute than a budget cap does, because the Similarweb pattern says the purchase decision often happens in a different session.
Gen Z isn’t becoming more pessimistic, they’re just inheriting a world that feels a lot more uncertain than previous generations did.
Very interesting! 🙌
"a medium that has no relevance to an agent whatsoever": well, maybe agents will leverage videos to assess products in the future?
amazing article love all your work